Thaum peb qaug zog ua noj thiab xav noj zaub mov sai, peb feem ntau tig mus rau cov apps xa khoom xws li DoorDash, Postmates, thiab Uber Eats. Raws li kev tshawb fawb los ntawm Business of Apps, Uber Eats tsis yog tsuas yog qhov kev xaiv thib ib rau kev xa zaub mov thoob ntiaj teb xwb, tab sis kuj tau loj hlob hauv xyoo tas los, ua tiav cov nyiaj tau los ntawm $ 4.8 billion thaum xyoo 2020. Lub tuam txhab cov apps thiab lub vev xaib yuav tsum nyob ua ntej ntawm qhov nkhaus thiab muab cov kev paub yooj yim tshaj plaws rau cov neeg siv khoom thaum peb xaj los ntawm ntau lub tsev noj mov thiab cov khw noj mov uas teev npe. Hmoov zoo, lub tuam txhab npaj yuav txhim kho nws daim ntawv thov nrog qee qhov kev hloov kho kom ua rau kev xa khoom zoo li yooj yim dua.
Raws li Restaurant Business, Uber Eats tau txais kev tshoov siab rau nws qhov hloov tshiab app tshiab los ntawm kev tshaj xov xwm hauv zej zog thiab kev koom ua ke Instagram ncaj qha rau hauv lub app kom cov khw noj mov tuaj yeem sib qhia cov khoom noj tshiab thiab cov duab hloov tshiab. Los ntawm kev koom ua ke, cov neeg siv khoom tuaj yeem scroll los ntawm cov pub thiab saib cov pluas noj tshwj xeeb yam tsis tau scroll los ntawm Uber Eats. Qhov thib ob ntawm cov kev hloov pauv suav nrog ib qho add-on tshiab hu ua Merchant's Stories uas tso cai rau cov khw noj mov tshaj tawm cov duab, cov ntawv qhia zaub mov, thiab ntau cov duab, cov ntawv qhia zaub mov uas tshwm sim hauv app cov neeg siv pub. Cov neeg siv Uber Eats tuaj yeem xaiv ua raws li lub tsev noj mov, thiab tuaj yeem saib txog li 7 hnub ntawm cov dab neeg.
Uber Eats tau xam kom zoo zoo thiab hloov kho nws cov kev paub ntawm tus neeg siv thaum tsim nyog. Qhov kev hloov kho zaum kawg ntawm lub app tau tshwm sim rau lub Kaum Hli 2020, thaum lub app tau txais qee yam tshiab, xws li lub peev xwm los muab cov xaj nrog ib lub laub yuav khoom, tshawb pom cov khw noj mov tshiab yam tsis tas scrolling, thiab tsim cov npe ntawm cov khw noj mov nyiam. Txhawm rau kom yooj yim rau kev txiav txim (los ntawm Uber Eats). Qhov hloov tshiab tsis ntev los no tau nthuav dav tag nrho cov haujlwm tseem ceeb no thiab kev pabcuam xa khoom sib xyaw ua ke rau hauv peb txoj kev ua neej.
Qhov kev sib koom ua ke ntawm social media tshiab tshaj plaws yog hais txog lub tswv yim tias thaum nws los txog rau zaub mov, peb txhua tus yog cov neeg pom tiag tiag. Qhov tseeb, kev tshawb fawb los ntawm Uber Eats qhia tau tias thaum cov neeg siv khoom nyem los ntawm zaj dab neeg ntawm lub tsev noj mov, 13% ntawm cov neeg siv khoom tom qab ntawd tau tso ib qho kev txiav txim (los ntawm Nation's restaurant news).
Yog koj xav tias koj yog ib tug neeg nyiam noj mov thiab nyiam qhia koj cov zaub mov rau cov phooj ywg, ces qhov kev hloov pauv no nyob txhua qhov chaw. Zoo hmoo, peb tuaj yeem txuas ntxiv muab zaub mov raws li peb nyiam, thiab txawm tias nrhiav tau qee cov khoom noj hauv zos uas peb tsis tau tshawb nrhiav dua.
Lub sijhawm tshaj tawm: Tsib Hlis-19-2021